BAT
Basic AttentionUSD 0.178179
as of 2024-10-15 15:10:02 UTC
What
What is Basic Attention (BAT)?
BAT (Basic Attention Token) is a cryptocurrency that is used to facilitate transactions on the Brave web browser. The Brave browser is a privacy-focused browser that blocks ads and trackers by default, and allows users to opt-in to view privacy-respecting ads. The BAT token is used to reward users for viewing these ads, and also to facilitate transactions between publishers, advertisers, and users on the Brave platform. BAT can also be used as a form of payment to access premium content, such as subscriptions or paywalled articles. The idea behind BAT is to create a new way of digital advertising that respects user privacy and is more efficient and transparent than traditional online advertising models.
Why
Why was Basic Attention (BAT) invented?
BAT (Basic Attention Token) was created to serve as the native cryptocurrency of the Brave web browser, a privacy-focused browser that blocks ads and trackers by default, and allows users to opt-in to view privacy-respecting ads. The purpose of creating BAT is to create a new way of digital advertising that respects user privacy and is more efficient and transparent than traditional online advertising models. The BAT token is used to reward users for viewing these ads, and also to facilitate transactions between publishers, advertisers, and users on the Brave platform.
The current digital advertising model relies on tracking users across multiple websites, which raises concerns about privacy and security. In addition, traditional online advertising is often seen as intrusive and disruptive, and many users install ad-blockers to avoid seeing ads. The Brave browser aims to address these issues by providing a more user-centric advertising model that respects privacy and rewards users for their attention.
BAT can also be used as a form of payment to access premium content, such as subscriptions or paywalled articles, or for micropayments between users and content creators. This allows for a new way for content creators to monetize their work and for users to support them. By creating a new digital advertising model, the creators of BAT hope to create a better internet for everyone.
Who
Who created Basic Attention (BAT)?
BAT (Basic Attention Token) was created by the Brave Software Inc. The company was founded by Brendan Eich, the co-founder of Mozilla and creator of JavaScript. Brave Software Inc. is a company that focuses on developing the Brave browser, an open-source, privacy-focused browser that blocks ads and trackers by default, and allows users to opt-in to view privacy-respecting ads. The BAT token was created as part of the company's efforts to create a new way of digital advertising that respects user privacy and is more efficient and transparent than traditional online advertising models. The Brave browser and BAT token were launched in 2016 and an Initial Coin Offering (ICO) was held in 2017 to raise funds for the development of the project.
When
When was Basic Attention (BAT) launched?
2017-05-31
Where
Where can you buy/invest in Basic Attention (BAT)?